TERUNG ADDICTED COMPANY

                                                                                                   

Our company’s name, Terung Addicted triggered from our daily menu of ideas that combine modern and traditional uniqueness. The company was established in January 2016. Terung Addicted is a partnership business created by five investors joined together as a team who worked towards fulfilling our customers’ demand. Terung Addicted Company initially was a small company with a capital of RM 2,000 per member for carrying food product quality and quality. The food products we want to market are Cucur Terung, Frozen Cucur Terung, Sambal Goreng Terung and Kerepek Terung. The start-up capital for our business is RM10,000 from the fund of our partnership members. Our company centre factory in Seremban 2 while our company store have 30 store in 14 states.

Terung Addicted has a website to introduce the supplied and sale the product to customers such as Facebook, Instagram and Twitter. This is the way to interpersonal communication for whoever see the website or advertising. With mass marketing, customers can find out more about the products being provided and will know how to get the products sold. In our factory, we have 30 employee to manage process our product while 5 employee for each our 30 store in 14 states. Our shipping company of goods through two ways, namely cash on delivery and postage. Cash on delivery only in area the nearest while postage in area the long distance. Our company provide transportation to make home delivery.

With the advent of new software and technology, marketers, and business owners have the ability to know more about their competition than ever before and this enhance our business since it has been established. As for Terung Addicted, there are three competitors such as Sambal Goreng Cik Nor, SB Enterprise Frozen Food, and Beringin Food Industry that almost sell the same product as Terung Addicted which is sell Frozen Cucur Terung, Kerepek Terung, Cucur Terung, and Sambal Goreng Terung. Once we identified our competitors, we start our competitive analysis and dig a little deeper to gain a better understanding of what type of content they're publishing such as Blog posts, eBooks, Webinars, Visual content, Feature articles, Press releases and News.

          In conclusion, Terung Addicted provides the best homemade food and cooked-on-time open orders for our customers' priorities.